绍兴地处中国经济发达地区长江三角洲南翼，东接宁波、西邻杭州、北靠上海、104国道穿越而过。市区总人口40多万，为中国经济总量30强城市之一。

　　由绍兴昌丽家私有限公司全力投资兴建的荣邦家居广场位于104国道北复线中国绍兴家私城。广场总面积39800平方米，可供200多家商户设点直销，整个家居广场以高起点规划、高标准建设。广场内部设施齐全：内置中央空调、中央消防系统、自动扶梯、货梯、流光音响、因特网站等豪华设施和时尚配置，并备有可容纳100多辆小车的停车广场；具有健全的工商、公安、税务、电信、金融、物业、仓储等服务功能；市场装修精致，通道宽敞，结构合理。四楼为今后娱乐、休闲、商务洽谈中心，构建了绍兴市一流的家具专业市场，形成了一条属于自己的特色之路。

　　荣邦家居广场在市政各级领导的关怀和全体员工的共同努力下，于2003年1月18日正式开业。自开业以来，市场凭借优越的地理位置，优良的经营理念，现代化的管理机制和信誉吸引了众多的商户进驻发展，销售额逐年稳步上升。市场已拥有众多国内，国际知名品牌，逐步形成一楼为现代前卫家具，二楼为现代办公、软体家具、套房家具，三楼为卢浮宫国际馆欧美家具展销厅，为广大顾客购物提供了一个更为方便快捷的专业场所。市场2003年度被评为浙江省家居行业《文明规范市场》，2004年被评为《诚信市场》，2004年度被评为浙江省家具行业《优秀企业》，2005年被评为浙江省家具行业《文明规范市场》。荣邦家居广场定位是：绍兴市专业精品家具市场，让家居广场成为，家具品牌的展示场所、家居文化的传播场所、家具消费的购物场所、家居装饰的设计场所、市场信息的反馈场所。

　　荣邦家居广场以品牌、质量赢得市场，以服务赢得客户为理念，努力做到规范经营、严格管理。市场实行全日制的保安管理，规范化服务，集导购、销售、运输等一条龙服务，专人清洁绿化，并配有专职水电维修工，消防维控人员。统一办理工商、税务登记，对导购员进行统一培训管理。经过四年的努力，目前市场拥有中国驰名商标有：喜临门、掌上明珠、大连华丰、华日等，中国名牌有：全友、光明、花为媒等，省级品牌有金骑士、联邦、杰尔曼尼、诺曼尼斯、美迪、前进、依品、富之岛、大自然、富得宝、晶品堡、贵族城堡、南方藤器、欧宝、和木居、红光皇友、欧维斯特、喜梦宝、名松屋、莱克思威、同林鸟、元明清、中泰红木、阳光岁月、我爱我家、天一、诺曼迪卡、麦尔迪、童话森林、莱瑞纳等知名品牌。
我们力求把荣邦家居广场建设成为一个以精品家具为主流，以发扬家具文化为指导，开拓时尚品味的家居生活基地。  
 

A Bright Pearl in Furniture Market—— Rongbang Furniture Mall
Shaoxing is located in the south blank of the Changjiang Delta, to the east of Ningbo, to the west of Hangzhou, to the north of Shanghai, through No. 104 National Road. Shaoxing,which has more than 400000 the urban residents, is one of the top thirty China Economic Aggregate cities.

Rongbang Furniture Mall, which is invested by Shaoxing Changli Furniture Co. Ltd, is sitted at China Shaoxing Furniture city of No. 104 National Road. The total area of the mall is 39,800 square meters. The mall provides more than 200 sales sites for famous furniture factories, and the mall is programmed with high standards and high level. The inside of the mall is well-appointed: The splendidly equipped and fashionally configured mall has central airconditioner, central fire extinguishing system, escalator, goods elevator, streamer sound, internet service and so on. It has parking lot enough to hold more than 100 cars.The mall also has exquisite decoration, commodious passage and sound service functions with business, public security, tax, telecommunication, finance, property, storage. The fourth floor will be a center for entertainment, leisure and negotiating business in the future. Rongbang Furniture Mall found its own way to build first-class furniture market in Shaoxing.

With leaders’ solicitude and all staff’ effort, Rongbang Furniture Mall opened at January 18th,2003. Since its commencement of business, it has appealed many traders by ascendant position, excellent business philosophy, modern management mechanism and credit standing, its sale has been steadily increasing year after year. The mall also has many domestic and foreign famous brands,1F for modern furniture, 2F for modern office, soft furniture, suite furniture, 3F for Louvre Palace International Hall for exhibiting occident furniture. The mall provides a more convenient professional locations for consumer shopping. The mall was selected as “Civilization Standardized Market” of Zhejiang house industry in 2003 and 2005, “Honesty Market” in 2004, “Excellent Enterprise” of Zhejiang house industry in 2004. Rongbang Furniture Mall fixes on: it will be a professional competitive furniture market, an exhibited place of furniture brands, a diffusion place of furniture culture, a shopping place of furniture consumption, a designing place of furniture decoration, a feedback place of market information.

Rongbang Furniture Mall has the ideas of gaining a larger share of the market with brands and quality, gaining clients with service, To make standardized and strict management with efforts. The mall puts into full-time security management and also standardized service about shopping guide , marketing, transportation and so on. The mall also provides service on cleaning and greening mall , hydropower maintenance, firefighters all by the appointed man. The mall provide other professional services for industrial and commercial and tax registration, shopping guide personnel ‘s training.After four years’ efforts, now the mall has many Chinese well-known marks, such as Xilinmen, Zhangshangmingzhu, Dalian Huafeng and Huari; Chinese famous brands: Quanyou, Guangming, Huaweimei; Provincial brands: King knight, Landbond, Germane, Normanis,Maiso,Qianjin,Yipin, Fuzhiniao, Daziran,Fudebao,Jingpinbao, Guizuchengbao, Nobility castle, South tengqi,Oubao,Hemuju,Hongguanghuangyou, Ovst, Ximengbao,Mingsongwu, Lakesiwi,Tonglinniao,Yuanmingqing,Zhongtaihongmu,Yangguangsuiyue,Tianyi and so on.

We must strive to build Rongbang Furniture Mall into a household base which will be the mainstream with competitive furniture ,guided by developing furniture culture, expanding fashion taste.